Viu collaborates with Discovery to bring top-notch factual and lifestyle entertainment content to digital audience in Southeast Asia.December 2, 2019 12:49 pm
Introducing Asian Food Network to Viu’s platform of more than 36M highly-engaged monthly active users
PCCW (SEHK:0008) – HONG KONG, November 29, 2019 – Viu, a leading pan-regional OTT video service from PCCW Media Group with more than 36 million monthly active users (MAU), today announced a significant content collaboration deal with Discovery Networks Asia Pacific, bringing Discovery‘s real life entertainment to the rapidly expanding digital audiences in Southeast Asia via Viu.
Ms. Janice Lee, Chief Executive Officer of Viu, said, “Having firmly established a highly engaged user base in the past few years, our collaboration with Discovery marks a further step in the continual expansion of our offerings to enrich the content experience for our viewers through international and regional collaborations as well as through the development of Viu Original. With Discovery we see the opportunity to offer top quality factual and lifestyle entertainment, including travel, lifestyle and living, that resonates with a broad spectrum of our audience on the Viu platform.”
Viu-ers will now have access to top-rated content from the vast library of Discovery Networks Asia Pacific channels on an on-demand basis, including Discovery, Discovery Asia, Animal Planet, Food Network, TLC, and HGTV*. This includes lifestyle content (Jason Tastes Asia, Family Kitchen with Sherson, and Cooking for Love), reality content (Cake Boss, Dr. Pimple Popper, 90 Day Fiancé, and Iron Chef Gauntlet), and docuseries (Deadliest Catch, Gold Rush: White Water, and Extinct Or Alive). The content will be available in six markets, including Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, and Thailand. On top of that, Viu-ers will also have access to Asian Food Network content. Food enthusiasts will enjoy a totally refreshed look, content and set of talents of their beloved Pan-Asian food platform on Viu. The content will carry English, Bahasa Melayu, Bahasa Indonesia, Traditional Chinese, and Thai subtitles per as-available basis.
Ms. Anna Pak, Vice President and General Manager for Southeast Asia, Discovery Networks Asia Pacific, said, “We are excited to partner with Viu and expand the reach of our brands to digital audiences. With its large and growing fanbase, Viu is an obvious partner as a leading OTT platform in APAC and our partnership will bring new business opportunities to Discovery. Our earlier collaboration with Viu on No Sleep No FOMO provided us with a deeper understanding of Viu’s expanding user base across the region and the high-quality service it provides. This is particularly important to us as a premium brand and our efforts to offer our modernized Asian Food Network content to a broader audience.” Please check out the new Discovery content available today on the Viu mobile app which is available for free download on App Store, Google Play, and selected smart TVs, as well as on the web at www.viu.com.
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*HGTV will be available in Indonesia, Malaysia, the Philippines, Singapore, and Thailand
Discovery, Inc. (Nasdaq: DISCA, DISCB, DISCK) is a global leader in real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains. Discovery delivers over 8,000 hours of original programming each year and has category leadership across deeply loved content genres around the world. Available in 220 countries and territories and 50 languages, Discovery is a platform innovator, reaching viewers on all screens, including TV Everywhere products such as the GO portfolio of apps and Discovery Kids Play; direct-to-consumer streaming services such as Eurosport Player and Motor Trend OnDemand; and digital-first and social content from Group Nine Media. Discovery’s portfolio of premium brands includes Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Travel Channel, Turbo/Velocity, Animal Planet, and Science Channel, as well as OWN: Oprah Winfrey Network in the U.S., Discovery Kids in Latin America, and Eurosport, the leading provider of locally relevant, premium sports and Home of the Olympic Games across Europe. For more information, please visit www.corporate.discovery.com and follow @DiscoveryInc
across social platforms.
Viu is a leading pan-regional over-the-top (OTT) video streaming service operated by PCCW Media Group. It is available in 17 markets including Hong Kong, Singapore, Malaysia, India, Indonesia, the Philippines, Thailand, Myanmar in Asia, the Middle East countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, the UAE and the newly launched South Africa. Operating with both an ad-supported tier and a premium subscription tier with more features, Viu delivers premium Asian content in different genres from top content providers with local language subtitles as well as original production series under the ‘Viu Original’ initiative. Viu offers users express delivery of telecast content, streaming and download features,and localized user interfaces. With the patented Dynamic Adaptive Transcoding technology, Viu can provide the best viewing experience regardless of device or network conditions. The service can be accessed via Viu app (available for free on App Store and Google Play) on connected devices, e.g. smartphones and tablets, selected smart TVs, as well as on web by logging into www.viu.com.
About PCCW Media
The Media Group of PCCW is a leading, fully integrated multimedia and entertainment group in Hong Kong. The Media Group operates the leading pay-TV service in Hong Kong under the Now TV brand delivering both self-produced and licensed content to its customers using IPTV technology. Now TV offers more than 160 linear channels and on demand library of local, Asian and international programming. Its premium content can also be accessed via the Now Player app. It is also a leading producer of Chinese language news, financial news and sports programming in addition to Asian infotainment content which complements its wide portfolio of licensed movie and international television content. PCCW Media also offers the Now E entertainment OTT (over-the-top) platform with international and Asian dramas, movies and world-class sports events, which is designed to meet the needs of viewers with Millennial lifestyle. The Media Group is also engaged in the provision of OTT video service under the Viu brand in Hong Kong and 16 markets in Southeast Asia, the Middle East, India and South Africa. In addition, MOOV is a hugely popular music digital streaming service in Hong Kong.
About PCCW Limited
PCCW Limited (SEHK: 0008) is a global company headquartered in Hong Kong which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses. The Company holds a majority interest in the HKT Trust and HKT Limited, Hong Kong’s premier telecommunications service provider and leading operator in fixed-line, broadband and mobile communication services. HKT meets the needs of the Hong Kong public and local and international businesses with a wide range of services including local telephony, local data and broadband, international telecommunications, mobile, and other
telecommunications businesses such as customer premises equipment sale, outsourcing, consulting, and contact centers. PCCW also owns a fully integrated multimedia and entertainment group in Hong Kong, PCCW Media. PCCW Media operates the largest local pay-TV operation, Now TV, and is engaged in the provision of over-the-top (OTT) video service under the Viu brand in Hong
Kong and other places in the region. Through HK Television Entertainment Company Limited, PCCW also operates a domestic
free television service in Hong Kong. Also, wholly-owned by the Group, PCCW Solutions is a leading information technology outsourcing and business process outsourcing provider in Hong Kong and mainland China.
In addition, PCCW holds a majority interest in Pacific Century Premium Developments Limited, and other overseas investments. To learn more about PCCW, please visit www.pccw.com.
For further information, please contact:
Tel: +852 2883 8747
Tel: +852 3166 9852
Tel: +1 145 609 6875
Tel: +852 3166 9882
Jointly issued by PCCW Limited and Discovery.
This post was written by PCCW Limited